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Our social media management work with Baseline Promotions
Baseline Promotions are best known for setting up segway trails around the National Trust estates and ice skating rinks in town centres. Now they’ve opened an extreme sports centre in Horsford, Norwich.
They asked us to manage their social media posts and interact with their fans on Facebook and Twitter. As social media projects go, this has been an exciting and action-packed piece of work and it’s been fun growing Baseline Promotions’ fan-base.
We were lucky enough to start work before their posters went to print. This gave us time to make sure their social media accounts were added to their printed materials.
Their new centre came to life with young people whizzing around on rollerskates, segways, go-karts and toddlers enjoying the soft play area.
Our photographer and social media consultant Matt Smith was able to capture vine videos, slow-motion footage, photos and content to bring both the Facebook and Twitter profiles to life. These pages have gained hundreds of local fans in Baseline’s target market.
We were also posting and tweeting during the launch of their Christmas Ice Rink at Castle Mall, Norwich. We set up an online photo contest and kept visitors up-to-date. We were blown away by the response!
Baseline have told us that a lot of their first-timers visit after seeing the Baseline Extreme activity centre on Facebook. The monthly reports we create for Baseline tell us that we are sending lots of traffic to the Baseline Promotions website and building real engagement through our tailor-made social networking approach.
If you would like us to give your launch or campaign a boost on social media and bring you a whole new set of fans we’d love to speak to you. Contact us for a chat about your social media needs.